INDUSTRIAL STRENGTH GYM MOTION GRAPHICS

Motion graphic assets for
Industrial Strength Gym's website
redesign and social media.

Motion graphic made with After Effects

EXAMPLE OF INSTAGRAM ASSET

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Their rebranding slogan that welcomes all types of people -- young, old, athlete, beginner, advanced, Black, brown, LGBTQ+, etc -- into this gym community. Industrial Strength prides themselves on their equity and diversity and really wanted to showcase the work they put into making sure they create a safe and inclusive space for all sorts of people, especially in the fitness industry that tends to be rife with certain stereotypes that aren't always healthy or inviting. 

THE WHOLE LOT OF 'EM

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Hey there, this is the default text for a new paragraph. Feel free to edit this paragraph by clicking on the yellow edit icon. After you are done just click on the yellow checkmark button on the top right. Have Fun!

Editing Process:

1st pass 

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1st pass with details

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This original idea was based on the Super Mario block that gives you a reward when you head-butt it. 

2nd pass 

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This version focused on the movement of the arm flexing.

3rd pass

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Arm proportion and hand shape edits .

Go ahead...click on stuff

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Cat BlobAnimation

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TigerAnimation

Dog Run CycleAnimation

KyleAnimation

hello BobaAnimation

Bubble HeartAnimation

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The Vicesillustration

oofillustration

Fishillustration

Smileillustration

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Gabbyillustration

The Selfillustration

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YAC Flyerillustration

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LGBTQ+ Kidsillustration & Design

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